CHESTERFIELD, Mo., March 13, 2012 /PRNewswire/ — Reliv International, Inc. (NASDAQ:RELV – News), today announced that it has added LunaRich™ soy powder to its SoySentials® women’s protective health supplement. The announcement was made live at 10 a.m. CDT via Reliv’s social media platforms.
LunaRich is a Reliv-exclusive whole soy powder containing five to ten times more lunasin than the industry standard. Lunasin is a peptide found naturally in soy that scientists have identified as the key to many of soy’s documented health benefits. These include cholesterol management, heart health and weight loss, among others.
Heart disease is the leading cause of death of American women, killing more than a third of them. Heart attacks kill 200,000 women each year — five times more than breast cancer. Despite these staggering statistics, women are less likely than men to receive appropriate treatment after a heart attack and only make up 27% of participants in all heart-related research studies.
SoySentials from Reliv is a nutritional supplement specially designed for women. SoySentials combines soy protein, antioxidants, probiotics and herbs for a multi-faceted nutritional approach to women’s health. Ingredients have been shown to promote bone health, support the immune system and ease the symptoms of menopause and PMS, among other benefits.
“A common myth persists that heart disease is a mostly male health problem, but the facts tell a different story,” said Dr. Carl W. Hastings, Reliv’s chief scientific officer. “By adding LunaRich to our SoySentials formula, we are giving women a proven nutritional approach to managing cholesterol and improving heart health. And with the other benefits that SoySentials provides, it’s an ideal supplement for overall women’s health.”
SoySentials is the second Reliv product to feature LunaRich soy powder. Reliv added LunaRich to Reliv Now®, a daily essential nutrition formula, earlier this year. LunaRich is the first product to come out of the joint biotechnology research and development partnership that Reliv, Soy Labs, LLC and the Missouri Plant Science Center formed in August 2011. SoySentials, Reliv Now and LunaRich are available exclusively through independent Reliv distributors.